From press release: TBS is celebrating the return of the hit TV show, Wipeout, with a multi-city experiential activation called “Big Balls Are Back” in Los Angeles, as well as Chicago and Dallas. Taking place March 31-April 4 in Los Angeles, Wipeout’s iconic big balls will pop up on the Santa Monica Pier at a whopping 25 feet tall and 70 feet long for fans and visitors to enjoy. This COVID-safe, touch-free, interactive activation in the form of an art installation will surprise and delight fans and visitors alike by appearing on the middle of the Santa Monica Pier the day before the show’s premiere and throughout the weekend.
Fans of all ages are invited to stop by and participate in the photo opportunity in front of the big red ball installation and mock contestant-style interviews for fun photos and video content for social. The Wipeout “sideline reporter” will be asking all the tough and hilarious questions. Consumers are encouraged to stop by and share their soon-to-be best Instagram photo, telling their friends and followers why they have “big balls.” At the activation, fans can also scan a QR code and enter the Wipeout Bracket Battle for a chance to win the grand prize: $1000 gift card and exclusive Wipeout swag.*
In the days leading up to the activation and the show’s premiere on April Fools’ Day, TBS released a series of “Unidentified Giant Orbs” aka “UGOs” content, teasing that the big red balls have mysteriously appeared in several key cities across the country.
TBS is also hosting a Wipeout Car Wash Experience in Los Angeles on Saturday, March 27 and Sunday, March 28 at 1907 La Cienega Blvd for consumers to stop by for a free car wash, making it a two week LA takeover for the hit show.
Wipeout will premiere on April 1, 2021 on the TBS Network, hosted by John Cena, Nicole Byer and Camille Kostek. Stay connected to the latest Wipeout news by following @Wipeout, @TBSnetwork and hashtags #Wipeout and #BigBallsAreBack on social media.
